Friday, January 16, 2009

In court, Countrywide calls its ads ‘puffery’ - Mortgage Mess- msnbc.com

In court, Countrywide calls its ads ‘puffery’ - Mortgage Mess- msnbc.com: "In marketing, advertising and testimony before Congress, Countrywide Home Loans has said repeatedly that it is working hard to modify the mortgages of financially strapped borrowers caught up in the subprime meltdown. But in a New Hampshire court, attorneys for the lending giant are singing a different tune, describing such assurances as “mere commercial puffery.”

Saying the modification offers are “only Countrywide’s vague advertisements,” attorneys for the lender are asking the court to throw out a lawsuit alleging breach of good faith, fraud, negligence and misrepresentation, which was filed on behalf of a family that was refused a loan modification by the California-based company."

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Read this and tell me if it doesn't tick you off just a little bit.

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