Illinois License Plates May Get Corporate Ads
Sure, but that's thinking small. I think they should just sell naming rights to the counties and other local governments and special districts. Lake County could be Abbot Laboratories County, Cook County could be Allstate Insurance County or maybe United Airlines County, and so forth. Take all those little mosquito abatement districts and name them after exterminators.
And come to think of it, we aren't making any money being called "Illinois." Why not "McDonalds"?